James Morgan is a photographer with a commercial focus on food, wine and the arts. James is also the Photographic Director and cofounder of Alquimie magazine.  

Utilising a collaborative approach to photography, James welcomes the opportunity to work closely with clients and other likeminded creatives. In doing so, he establishes a creative process through which the concepts and ideas of the individuals he is working with fuel the passion, dedication and inspiration James himself brings to a shoot. James believes photography cannot exist in a vacuum; concept, planning, execution, treatment and context all inform each other. As a commercial photographer, he acknowledges that these elements must be considered and developed within a specific timeframe and budget. 

In recent years, James has exhibited in both Australia and China. Select exhibitions include:  Seeing To a Distance: Single Channel Video Work From Australia, Level 17 Artspace Melbourne (2011); Pingyao Photographic festival China, Nankai University Photography Exhibition China (2011); After the Meal: A Taste for Excess- The Johnston Collection for the Melbourne Food & Wine Festival, Fairhall House Museum, Melbourne (2012); Black and White: A Picture Show, Black Box Gallery (2012), China and a Gold Chair in the Middle of the Road, Victorian Artists Society (2013), 6 Stories Tall - A Poster Exhibition, Bruce Artist Run Space (2013). 

James has previously produced photographic work with Shannon Bennett, Chui Lee Luk, Karen Martini, Neil Perry, Nicolas Poelaert, Pierre Francois Roelofs and Brent Savage.